Privacy policy
Privacy Policy
This Privacy Policy describes how Midlo (the "Site" or "we") collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.
1. Collecting Personal Information
We gather information about your device, how you use our Site, and details needed to fulfill your orders when you visit us. We may also collect additional information if you contact us for customer support.
In this Privacy Policy, we refer to any information that can uniquely identify an individual as "Personal Information". See the list below for more information about what Personal Information we collect and why.
- Device information: Examples of Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site. Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site. Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels. Disclosure for a business purpose: shared with our processor Shopify.
- Order information: Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services. Source of collection: collected from you. Disclosure for a business purpose: shared with our processor Shopify and third-party suppliers (e.g., shipping carriers, payment gateways).
2. Sharing Personal Information
Your Personal Information may be shared with trusted service providers who assist us in operating our business and serving you. For example:
- We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
- We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
3. Behavioral Advertising
We may use your Personal Information to deliver personalized ads and marketing messages that are relevant to your interests.
4. Using Personal Information
Your Personal Information enables us to sell products, process transactions, ship orders, and inform you about new offerings and promotions.
5. Your Rights (GDPR/CCPA)
If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below.
Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify's GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.
6. Cookies
A cookie is a small amount of information that's downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences.
7. Contact
Should you have any questions or concerns regarding our privacy practices, feel free to contact us by e-mail at contact@midlo.shop or by mail using the details provided below:
Contrada Torre 4, 89017, Reggio Calabria, Italia
Last updated: March 31, 2026